Archive - Second Nature

November 2024

Our First Emergency Podcast?

And an insight into Zwift's support and development of athletes.

Nov 29 •

Sports Creators On Substack

We're going to Brand Camp next Summer...want to come with us?

Nov 22 •

Time To Get Serious

Big discussions this week about building media, from Like the Wind to Outside.

Nov 15 •

Second Nature Turns 50!

A big milestone for the podcast, plus a discussion with the Founder of SENDY and the future of Outdoor Gear.

Nov 8 •

What It Takes To Produce Red Bull Rampage

Plus, the founding and future of NNormal. A big week of behind-the-scenes conversations on Second Nature!

Nov 1 •

October 2024

Galaxy Brain Ideas From Around The World

And a deep discussion about Brand versus Performance Marketing

Oct 25 •

Going Rogue: The Adventure Tourism Economy

And the "power crystal" of the Outdoor Industry

Oct 18 •

Demystifying the Future of the Outdoor Industry

We dive into the outdoor sports epicenters that are developing around the globe.

Oct 11 •

The Infinite Game Of Outdoor Media

Navigating the ever-complicated future of outdoor media, with the help of some galaxy brain ideas!

Oct 4 •

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